SEO is an integral part of marketing your brand online but mastering it can be hard. However, there are tools that save us from tedious keyword research and data analysis. With these tools, one can see what’s working and which parts of the strategy could benefit from some tweaking.
The best SEO tools also provide reports about how a brand measures up to competitors and where the greatest opportunities lie. What’s more, they allow us to measure search performance countries, regions, or languages. So here we present a list of the best SEO tools that will guide your way to the top of the search engines.
Spyfu is a one of the best search analysis tools that provides us with SEO research, PPC research, SERP checker, keyword research, and domain overviews. One of the popularly loved features is Spyfu Kombat that compares keywords using a domain’s closest competitors. The best SEO services providers define Spyfu Kombat as “easy to start and nearly fool-proof to understand”.
Spyfu has been awarded with the “editors’ choice” badge by PC Mag and the software has also been categorized by G2crowd as part of the “Top 50 Products for Marketing 2020”. If you hire SEO company in India, the good ones will have this software added to their marketing kit. The tool enables users to search any domain and find out everyplace the domain shows up on Google – you can see every keyword they’ve bought on Adwords, every organic rank and every ad variation in the last 14 years. Skyfu also teaches you about connecting with these domains, and also find online and traditional leads methods such as social media, email, phone, and address.
SEMRush is probably the most popular software in this list; every best seo service provider swears by it. This handy tool has everything, including SEO, advertising, social media, content, competitive research, and reporting packed under one umbrella.
SEMRush is one of the best tools used by SEO services providers to generate a backlink audit. This is because the software allows them to generate a comprehensive backlink report from their client’s competitors, thus letting them compare their client’s backlinks to up to 5 domains. Moreover, any SEO company in Delhi NCR or anywhere across India uses this tool because it helps them discover backlink opportunities and clean their client’s link profile.
US Search Awards 2019, MENA Search Awards 2019, and SEMY Awards 2019 recognised SEMRush as the best SEO suite, alongside being declared the best digital tool by Interactive Marketing Awards 2019. Out of their 600,000 users, the most prominent brands are eBay, Philips, HP and Quora.
MOZPro has emerged as the proven software that has SEO solutions for every marketer’s need. Few of the features of MOZPro are site audits, backlink analysis, site crawls, keyword research, rank tracking audits and more. Signing up on the tool gives one access to MOZBar – the SEO toolbar for Chrome along with ability to track keywords on multiple search engines, SEO insights, one-on-one walkthrough and 24-hour online support.
Any best SEO service provider will turn to MOZPro to fix their client’s common technical SEO issues. When they use MOZ Pro to create a site crawl and audit, the tool helps them find those technical SEO issues and also show how to fix them. The best part of this software is that it assists in prioritizing issues so that SEO experts tackle those matters that need immediate assistance. MOZPro gives SEO teams the necessary data to justify projects and strategies and also help them track the ROI of their efforts.
This software is an “all-in-one SEO toolset” that allows SEO companies to optimize website, analyze competitors, study customers’ searches, analyze industry’s top-performing content and even track ranking progress.
If you hire SEO company in India, they will swear by this software for content creation as the tool allows us to discover the best content that exists in a particular industry. It does it by pulling competitive content research that assists in determining which content a blog should be about that will outperform its competitors’ content. All one needs to do is type their general idea on the tool’s search bar and it will show a list of pages that have content around the general idea along with finding low competition topics and link building prospects. Ahrefs is reputed to simply rock SEO and reveal tons of marketing opportunities in a few clicks.
The Google Keyword Planner tool is a great resource for building a robust and strong keyword list that will substantially set a PPC campaign off to a good start. By using the Google Ads Keyword Tool, one can search for keyword and ad group ideas, see how a list of keywords might perform, and even combine keyword lists to create new ones.
The tool has four ways of going ahead with keywords – one can search for new keywords by typing a phrase, website, or category to generate new ideas. One can also combine two separate lists that they input to create new keyword combinations. Additionally, it shows the historical trending and search volume data of keywords. Lastly, the software provides with a click and cost performance forecast by giving performance projections for the selected keywords’ lists based on bids average and budget.
NCSofttech is a leading SEO company in Delhi NCR and across India that strives to understand our client’s business goals first. We use latest and updated technology and software to ensure all objectives and goals of our clients are met within stipulated timeline. Our team of SEO experts have mastered the art of being found in search engines like Google, Yahoo and Bing. We believe in doing business with honesty, integrity and a sincere heart for others.